Topics covered include:- Recognize ineffective and effective writing
- Recognize factors for effective writing (clarity, tone, organization, delivery)
- Understand the importance of purposeful writing and answering the reader's question
- Employ formal and informal outlining techniques
- Understand key techniques for brainstorming and overcoming writer's block
- Write in a more concise and direct manner
- Understand how to structure, format, and write quickly when appropriate
- Revise for wordiness, unnecessary phrases, redundancy, and jargon
- Understand the appropriate use of email in an organizational setting
- Employ checklists for organizing, writing, and revising
Duration: 4.5 hours | Topics covered include:- Recognize what makes communication effective
- Understand the elements in the communications process
- Better organize your communications and presentations
- Understand PowerPoint graphic rules of thumb
- Create an effective summary slide
- Describe and employ the four steps of purposeful communication in your presentations
- Understand the forecast, present, and echo structure for presentations
- Recognize key visual considerations for PowerPoint slides and presentations
- Understand how to organize and create PowerPoint presentations
- Revise PowerPoint slides to make them more effective
- Understand the success factors for face-to-face presentations
Duration: 4.5 hours |
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Topics covered include:- Define what negotiation is
- Explain the differences between principled negotiation, distributive negotiation, integrative negotiation and mixed motive negotiation
- Discuss what BATNA is and why it is important within the context of a negotiation
- Describe the concepts of reservation price and ZOPA, as well as how they relate to one another in a negotiation
- Describe the steps that should be taken to plan for a negotiation
- Explain the ways that power can be used in a negotiation, and how power can be gained from different sources
- Identify different behaviors which can pose challenges to a negotiation and may cause impasses
- Apply the concepts of negotiation to two real-world scenarios
Duration: 4.5 hours | Topics covered include:- Understand the nature and use of business information systems
- Explain systems development and design
- Understand the technology behind information systems
- Discuss the key issues involved in electronic commerce
- Understand and explain the integrated enterprise-wide data model
Duration: 4.5 hours |
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Topics covered include:- Define critical thinking, reasoning, and logic
- Ask appropriate questions for critical thinking
- Define the logical approach to critical thinking
- Determine your preferred problem-solving style
- Understand the process of systemic problem-solving
- Utilize analysis models (situation assessment; decision analysis; problem evaluation)
- Identify and overcome barriers to critical thinking
- Articulate common reasoning fallacies
- Understand critical thinking as it pertains to the workplace
- Apply critical thinking skills to not-for-profit, corporate, and governmental settings
Duration: 6 hours | Topics covered include:- Explain the connection between creativity and innovation
- Outline the five factors for creative teams
- Use team creative tools such as brainstorming, Discussion 66, anonymous idea generation, and visioning
- Explain the importance of diversity in team creativity
- Describe techniques for prototyping new ideas
- Explain how to overcome creative barriers for teams and organizations
- Describe ways to make teams and organizations more open to creativity and innovation
Duration: 4.5 hours |
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Topics covered include:- Outline the key factors for an innovative organization
- Discuss the barriers to innovation
- Explain the differences between incremental, semi-radical, and radical innovation
- Describe internal innovation tools such as idea champions, idea incubators, new venture teams and skunk works
- Explain the process of moving from idea to commercialization
- Discuss the issues surrounding innovation in the public sector
Duration: 4.5 hours | Topics covered include:- Understand the basis of personal creativity
- Explain the uses of creative tools
- Understand the differences between vertical and lateral thinking
- Employ creative tools like SCAMPER, random input, mind-mapping, and DO IT
- Describe the key characteristics of personal creativity
- Understand the issues surrounding measuring creativity
Duration: 4.5 hours |
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Topics covered include:- Define marketing and the marketing concept
- Understand the marketing process
- Explain the uses of the marketing mix (the Four Ps)
- Explore the relationship between marketing and strategic planning
- Understand customer value, customer satisfaction, and the importance of loyalty
- Discuss the role of ethics in marketing
Duration: 4.5 hours | Topics covered include:- Describe the marketing planning process
- Understand how marketing information and market research is gathered, analyzed, and used
- Describe how target markets are identified and pursued
- Understand product marketing, including new product development
- Discuss the marketing issues involved in establishing the promotional mix and in setting prices
- Understand the key issues in placement and distribution planning
Duration: 5 hours |